![]() ![]() ![]() The distinctive pink guard uniforms and green competitor tracksuits became so popular around Halloween in 2021 that New York's schools officially banned them. ![]() "It was a very strange experience," he explained, "because what seemed so unrealistic at the time didn't feel as unrealistic any more".įew shows have had the massive cultural impact of Squid Game, with creepy giant 'Red Light, Green Light' dolls popping up all over the world, and even numerous recreations of the games being played by superfans (without the added side of death). Thankfully, he didn't give up on Squid Game and revisited the script in 2018. Hwang put the script away and concentrated on other projects, including directing the acclaimed The Crucible, Miss Granny and The Fortress. The project was labelled absurd: a film about debt and poverty leading people to make drastically life-threatening choices during a time when the real world was experiencing a global financial crisis does seem very close to home. "People were telling me that it's too unrealistic," Hwang said. In 2009, the show's creator attempted to pitch it as a feature film, but was knocked back. In an interview with Vanity Fair, its creator Hwang Dong-hyuk revealed that the premise was initially rejected. The to-the-death battle of wits captured the imagination of the entire world – and finally brought to some people's attention the stream of amazing Korean content that's available to subscribers worldwide.Īs unbelievably popular as the show has become, it's hard to believe that we nearly missed out on Squid Game altogether. Semcon expects the acquisition to have a positive impact on earnings per share in 2021.Towards the later half of 2021, you had to be hiding under a rock to miss out on the absolute phenomenon that was Netflix's Korean series, Squid Game. The purchase price is adjusted for normalised working capital, and Semcon is measuring the entire purchase price, including earn-outs, at fair value at the date of transfer on. The share portion will be met using existing holdings of own shares and the authorisation permitting the transfer of own shares that the Annual General Meeting resolved to provide the Board of Directors on 29 April 2021. The cash portion of the purchase price will be financed using available funds in Semcon. In addition, earn-outs, paid in cash, may amount to a maximum of SEK 39 million if the operating profit exceeds certain benchmark levels during 2021-2023. The purchase price for 100 per cent of the shares, on a cash and debt-free basis, initially amounts to SEK 61 million, of which SEK 56 million will be paid in cash and SEK 5 million will be paid in the form of 42,585 shares in Semcon 1). In terms of culture, we are an outstanding match as we are both development-oriented, people-first companies that share a passion for value-generating technology,” says Squeed’s President Ola Klasson. As a part of Semcon, we will work on new exciting projects that combine digital and physical solutions. “Squeed’s employees are accustomed to working on projects that span across innovation and business development to implementation. ![]() In 2020, sales amounted to SEK 105 million and operating profit to SEK 14 million, yielding an operating margin of 13 per cent. Squeed, which will join Semcon’s Engineering & Digital Services business area, has 95 employees and strengthens Semcon’s presence mainly in Göteborg and Stockholm, but also in Oslo. This generates opportunities for us to work with customers in new industries, such as retail, finance & insurance and media,” says Markus Granlund. “The acquisition of Squeed will complement the Group’s existing digital offering in, for example, AI and smart products with additional cutting-edge expertise in full-stack development and cloud services. It is a strong driver of change and creates new opportunities for more sustainable and user-friendly digital solutions. It will be extremely inspiring to work together and provide even better support to our customers in their digital transition,” says Markus Granlund, CEO of Semcon.ĭigital technology is rapidly changing products and services and the digital transformation is impacting every industry and end user. “Squeed is a strategically important acquisition that will add a further almost 100 fantastic colleagues to our company as well as new and exciting customers. ![]()
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